Since we think of ourselves as individuals, we like to
measure individual performance. We care about the shortstop’s batting average
and the quarterback’s passing efficiency rating.
But, we also know that these players are part of a team. If other parts of the team are not functioning optimally individual
performance will decline.
If you move a quarterback to another team, one that is as
unfamiliar with him as he is with it, you would expect that his performance
will decline… for a time, at least.
Measures of individual performance are misleading. A team of
great individual performers they might be less successful than an experienced
team of less-than-great performers.
Social psychologists have noted the phenomenon. They have shown that, when it comes to heart surgeons and security analysts, a high
level of individual performance requires an experienced team.
Adam Grant reports on the research:
In
teams, it appears that shared experience matters more than individual
experience. The best groups aren’t necessarily the ones with the most stars,
but rather the teams that have collaborated in the past. In a study
of more than 1,000 security analysts led by Boris Groysberg, when star
analysts moved to a new firm, it took them an average of at least five years to
recover their star status—unless they moved with their teams. The star analysts
who moved alone had 5% odds of receiving the highest ranking from investors, whereas
those who transferred with their teams enjoyed a 10% chance of earning the top
spot.
Huckman
and his colleagues found similar patterns in a study of more than 100 software
development projects. The highest quality and on-time delivery rates were achieved
not by the teams whose members had the most individual experience, but by the
teams whose members had the most shared experience working together. Another study of product development teams showed that it
typically took two to four years for members to gain sufficient experience
working together to achieve their potential.
Shared experience involves coordination, harmony and
confidence. Not only are actions coordinated and routinized, but morale is
maintained by the fact that everyone knows everyone else. If there is no
turnover, then people are more confident about keeping their jobs.
In some situations, like surgery, it is obvious that team
members need all to be present. If some of the members are telecommuting, how does
this affect team cohesion?
We emphasize the fact that it takes a number of years for a
team to learn to function well.
But, what happens when teams come together on a temporary
basis to address a specific problem. One thinks of movie production. In some
cases producers keep their teams together from one movie to the next. In other
cases, they put together a new team for each film. The research suggests that
the former is better than the latter.
If a producer can replace the good editor who has been part
of the team for many years with a star editor who nobody knows, he should, by
this analysis, keep with the editor who has been part of the team.
Grant writes:
Today,
too many teams are temporary: people collaborate on a single project and never
work together again. Teams need the opportunity to learn about each other’s
capabilities and develop productive routines.
And yet, if teams stay together too long, they tend to lose
their competitive edge.
In Grant’s words:
Interestingly,
in the NBA and R&D, the gains from shared experience declined over time.
The value of the first few years together was much greater than additional
years accumulated. As teams stayed together longer, they had less to learn and
faced a greater risk of becoming too rigid and predictable in their routines.
At that point, rotating a member—or a coach—might be a critical step. But most
teams never made it there. The vast majority of teams weren’t together long
enough to benefit from shared experience.
Teams that become rigid and predictable have difficulty
adapting to new challenges. The more a team is set in its ways the more it will
have trouble facing new challenges.
Grant ends his article reflecting that it today’s rapidly
changing world, it is rare that teams reach this point.
There is a very interesting book, whose title I can't recall at the moment, about how teams work in the theater and how these principles are applicable in other fields.
ReplyDeleteMaybe it will come to mind.
One very important example of a team is provided by the Captain and First Officer of an aircraft. In typical airline practice, these two individuals will *not* have had much experience flying together.
ReplyDeleteThe lack of joint experience is mitigated by such things as standardized phraseology, checklists, etc, but it's possible that something is still lost in the shifting around.
In the case of the Air France (Airbus) flight that went down over the South Atlantic, it seems pretty likely that crew coordination was a part of the problem.
And that's the same for missile crews, too.
ReplyDeleteHmmm...what does this say about marriage? I guess you could apply the idea and say that, working together as a team, a man and wife will be more effective at tasks (such as parenting) when they stay together longer.
ReplyDelete