No one does money and status like Tom Wolfe.
Wolfe has just written a great essay on how Wall Street was
transformed from a competitive arena into a number cruncher’s paradise.
Wall Street used to be the home of alpha males high on
dopamine and testosterone. Now it is run by quants who are brimming over with
the stress hormone, cortisol. The manliest of men have been supplanted by worrywarts.
It is entirely appropriate that the man who gave us the "Masters of the Universe," in his book The Bonfire of the Vanities should offer up today's replacement for Sherman McCoy-- Mark Zuckerberg in a hoodie.
Things have gotten so bad, Wolfe suggests, that when it comes time for the old boy investment bankers to
do their stuff… that is, to bring the Facebook IPO to market,.. them make a mess of the
opportunity.
Tom Wolfe describes the scene:
The
stock was to go on sale … Thursday, May 17, at 11 a.m. By then 82 million bids
were primed and straining against the starting blocks. Zuckerberg had hired
five old investment banks to take care of the mechanics of the IPO for him:
JPMorgan Chase, Goldman Sachs, Bank of America, Barclays Capital, and the lead
bank, overseeing the entire operation, Morgan Stanley, in the persons of James
Gorman, the CEO, and Michael Grimes. Grimes had been named the No. 1 Wall
Street “dealmaker” on the Forbes Midas List four years in a row, 2004—07. At 11
a.m. sharp—bango!—the 82
million bids hit the market. Our old-line investment bankers are agog. They
have never seen anything like the hordes of buyers stampeding straight toward
them bearing billions of dollars—billions!—desperate
to get their hands on shares of Facebook at the IPOffering price of $38 a share
before it rockets up to $76 and who knows how much higher. Unbelievable hordes of them! Our
old boys panic. They slip, they slide, they flounder. Without a clue as to what
they’re doing, they begin drowning this, the biggest and most publicized IPO in
history, beneath wave after wave of incompetence. Flummoxed, the old boys call
it a “technical error” when the onrush of bids so overwhelms them, millions of
transactions are recorded at the wrong prices. The leader of the lead bank,
Gorman of Morgan Stanley, blames it all on NASDAQ, the exchange handling the
transactions. Under the circumstances—namely, the biggest IPO in history—it
sounds like Napoleon blaming Waterloo on the quartermaster corps for not delivering
freshly laundered smalls to the front lines in a timely fashion.
Wolfe’s essay is well worth a read.
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