What’s wrong with Congressional Republicans? Why are they losing the political war with President Obama and Senate Democrats?
Thomas Sowell offers a sobering observation, coupled with some sound advice. Republicans are losing because they are failing to communicate. They do not know how to formulate a message and sell it to the public:
The Republican speaker of the House of Representatives, John Boehner, epitomized what has been wrong with the Republicans for decades when he emerged from a White House meeting last Wednesday, went over to the assembled microphones, briefly expressed his disgust with the Democrats’ intransigence, and walked on away.
We are in the midst of a national crisis, immediately affecting millions of Americans and potentially affecting the kind of country this will become if Obamacare goes into effect — and yet, with multiple television-network cameras focused on Speaker Boehner as he emerged from the White House, he couldn’t be bothered to prepare a statement that would help clarify a confused situation, full of fallacies and lies.
Boehner is not unique in having a blind spot when it comes to recognizing the importance of articulation and the need to put some serious time and effort into presenting your case in a way that people outside the Beltway would understand. On the contrary, he has been all too typical of Republican leaders in recent decades.
True enough, Boehner is not alone among Republicans. Bill Clinton was better at messaging than George W. Bush. By a lot. Neither John McCain nor Mitt Romney had a clue about how to formulate a message. The one Republican who seems to have a real talent for communication, New Jersey Governor Chris Christie has been known to turn his message against Republicans.
Sowell is right to be exasperated with the current crop of Republican leaders:
You might think that the stakes are high enough for Republicans to put in some serious time trying to clarify their message. As the great economist Alfred Marshall once said, facts do not speak for themselves. If we are waiting for the Republicans to do the speaking, the country is in big trouble.
When competing against a Democratic Party that is “all talk,” as he puts it, Republicans must put in the time and the effort to upgrade your strategy.